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Sean Pezzini, of Salinas, a fourth-generation farmer, holds an heirloom artichoke on a Pezzini Farms field in Castroville, Calif., on Wednesday, May 17, 2023. Pezzini is sticking with the heirloom artichoke, which has become a particular niche market for his family. (Doug Duran/Bay Area News Group)This artichoke revolution that has uprooted thousands of acres of traditional artichokes across Castroville -- the "Artichoke Center of the World" -- and replaced them with new hybrids is pitting technology over tradition and playing out at farm stands and on dinner tables across the country.
Originally published at Julia Prodis Sulek