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49ers’ team shop doesn’t have the actual Super Bowl LVIII jersey

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San Francisco 49ers quarterback Brock Purdy (13) celebrates while holding The George Halas trophy after winning the NFC Championship Game at Levi's Stadium in Santa Clara, Calif., on Sunday, Jan. 28, 2024. The San Francisco 49ers defeated the Detroit Lions 34-31. (Jose Carlos Fajardo/Bay Area News Group)




San Francisco 49ers fans hoping to dress like the team on Super Bowl Sunday appear to be out of luck.

The team’s official online store, operated by Fanatics, is only selling a handful of jerseys with the Super Bowl patch on them, and all of the game replica options are red. That’s a problem, because the team wearing red for the Super Bowl is the Kansas City Chiefs, while the Niners will wear white.

The problem does not appear to be new to the 49ers. Last year, the Chiefs wore white in their Super Bowl win over the Philadelphia Eagles, but the only jerseys available on the Fanatics-run NFL.com are red.

Beyond the color scheme issue, there’s another problem. Each Super Bowl jersey listed on the team site, from Brandon Aiyuk to Nick Bosa, includes a note that reads “Special Event Item – Ships by 2/14, so it’s not eligible for Super Bowl delivery.”

At least that matter has a potential solution: The Niners’ team stores around the Bay Area have Super Bowl LVIII jerseys in stock, a store representative confirmed on Friday. Those jerseys are all the same as the ones online, though — only red, aside from a black men’s Christian McCaffrey jersey and gray women’s jerseys for McCaffrey and Brock Purdy. It is unclear if any white Super Bowl jerseys will be made and distributed online or at the stores.

Fanatics, which has taken over operations of the online NFL, NBA, MLB and NHL fan shops over the last decade, has been ridiculed by fans, at times for mismatching one team’s font on another’s jersey.

For what it’s worth, there do appear to be white 49ers Super Bowl LVIII jerseys available online — they just happen to be unofficial knockoffs, and they won’t arrive by next Sunday, either.


Originally published at Michael Nowels

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