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Bay FC team co-owner and chairman Alan Waxman addresses to fans during he Bay FC Day in the Bay event at the Presidio’s main post lawn in San Francisco, Calif., on Saturday, June 3, 2023. Bay FC represents the San Francisco Bay Area and is the new expansion franchise of the National Women’s Soccer League in which is expected to debut next year. (Ray Chavez/Bay Area News Group)“Traditional wisdom says, ‘Wait until you have a bunch of revenue (before spending big),’” Waxman said. “We’re playing a different game. We’re trying to lead.”
Originally published at Jason Mastrodonato